In fact, my nickname used to be “Clown Baby”. But…

I try not to take myself too seriously.

There’s just too much in this world to limit myself to one.

I don’t define myself by one label

I believe in carving my own path.

No matter how crazy it may get— whatever comes next, I’m ready for it.

This is me…

As a Designer

I consider myself to be a jack-of-all-trades, a renaissance woman.

Design Skills

Advertising Campaigns, Brand Identity, Social Media, Photography & Editing, Copywriting, Illustration, Mobile & Web UI/UX, Promotional Pieces, Motion Design, Storyboarding, Character Design

Brand Identity

*Me at McCann Health in front of their trophy wall, with my Copywriting for Advertising class.

I’m all about creating strong, cohesive brand identities that work across all touchpoints—whether it’s a logo, color scheme, typography, or how the branding shows up in print, digital design, advertising, signage, and even copywriting. I always make sure every element tells the same story and feels connected with each other.

I've had the chance to work on brand identities for several projects, from mock companies during school to a full branding design for Liberty Hall Museum’s exhibit during my internship at Kean University. I have worked on branding and stationery for clients like Montclair State University and a local used car dealership. During my time at Area 23, I also worked on the brand direction for an advertising campaign for a brand new, soon to be released, product.

For me, branding is all about creating a strong, consistent presence that resonates with the audience.

Résumé

*Me at the Research Days Event at Kean University, presenting my brand identity design for Liberty Hall’s Exhibit ‘Made in New Jersey: Artistry, Machinery and History of the Garden State’.

Advertising

I have hands-on experience in advertising across various platforms, including social media, web, email, print, and promotional events.

As an Intern at Kean University, I helped market the Design Studio Practicum course to students, developing strategies to boost enrollment. During my time as a Creative Copywriting Intern at Area 23, I worked on a pitch campaign for a new pharmaceutical product, where I contributed to both the copywriting and art direction. Our team’s pitch won a competition against three others, impressing a panel of advertising experts from IPG.

I’ve also created advertising concepts for company collaborations and promotional events, ensuring each piece aligns with the existing brand identity and speaks to their exact target audience.

Technology Skills

Adobe CC: Illustrator, InDesign, Photoshop, Premier Pro, XD, After Effects; Microsoft 365: Word, Powerpoint, Excel, Teams; Procreate, Discord, Figma, Mac & Windows

Illustration

I've been creating for as long as I could hold a crayon. Growing up, my two sisters, both creatives themselves, inspired me to pursue art. I started my journey in fine arts, exploring traditional illustration, painting, ceramics, and mixed media.

Now, I use my illustration skills not only as a standalone craft to pursue my own passion projects but as a tool in my design process. It helps me to conceptualize ideas and bring final assets to life.

Currently I am in the process of illustrating and writing my own graphic novel.

*Me at the Eternal Mucha exhibition in the Grand Palais Immersif in Paris, France. Alphonse Mucha is one of my favorite artists.

As a Person

When I’m not designing, I’m probably off doing whatever sparks my curiosity—looking into a good book, exploring cool places, or cooking a new recipe. I love history, animals, and seeing how art and culture shape the way we think and connect. I’ve also always had a thing for the spooky, in fact Courage the Cowardly Dog was my favorite show growing up. More than anything, I cherish my time with family and friends.